The Demand Gen Detox:

We’ve built an entire industry on the premise that more is better. More campaigns, more touchpoints, more automation sequences, more data.
But here’s what nobody wants to admit…
Feeling the Pressure

You’re four months into your new role. Maybe five. The initial excitement has worn off, and now you’re feeling it. The subtle shift in the room when you present. The increasingly pointed questions about pipeline. The “just checking in” messages from the CEO that feel less like support and more like surveillance.
The Marketing Leader Paradox:

Another incredible marketing leader just lost their job. Less than six months in. The pattern is exhausting, and it’s everywhere.
Walking Through What You Teach

There’s a raw truth about leadership that no one warns you about: the universe has a peculiar sense of timing. Every time I prepare to teach something, I’m inevitably asked to walk through the very lessons I’m about to share, not as an observer, but as the student who still has everything to learn.
Rewiring Marketing Minds

What neuroplasticity can teach us about modern marketing leadership in the age of AI, and the humans behind it. When I first stepped into marketing, it was all about the message.
Marketing Is Not a Sales Rep: A Harmony Hero’s Take on Revenue, Brand, and Balance

Modern marketing teams are under pressure.
Pressure to prove ROI before the work has had time to breathe. Pressure to generate pipeline from campaigns launched last week.
Pressure to show up like a salesperson—without being given the full toolkit or timeline.
Marketing is Like Running a Summer Camp (And I Have the Battle Scars to Prove It) ⛺

Y’all, I just survived running “Camp Grote” last week for a 3-year-old and 7-year-old, and let me tell you, it was the most intense marketing leadership training I’ve ever experienced. After 25+ years in revenue marketing, I’ve had an epiphany. Driving business growth is exactly like running a summer camp. Both involve managing chaos, preventing […]